GLOBAL OPPORTUNITY 

For A Healthy Planet, Just Eat Less Meat

PROPOSAL 

How can we make an active contribution as individuals to reduce the effects of climate change? Ruminant livestock (cattle, sheep, and goats) use two-thirds of global agricultural land and contribute roughly half of agriculture’s production-related emissions. Beef is the worst polluter. Bottom line, choosing chicken, pork or vegetables instead of beef, dramatically decreases your environmental footprint.

PROGRAM IN DEVELOPMENT

Inviting chefs, food scientists and journalists, meat industry pro's, agriculture representatives - to share space and meals for a week. Conversations will cover conservation and nutrition - farm to table, zero K, vegetable vs. animal protein. All will share responsibility for purchasing, prepping, and cooking.  New recipes will be designed.  A concise set of dishes will be designed to be adopted in leading restaurants and catering menus.  

LOCATION 

Frascati, Roma, ITALY

HOSTS 

Micara Family

DATE

Spring 2024

PROSPECTIVE PARTICIPANTS 

Marlow+Sons, Marlow and Daughters, NYC

Ottolenghi

Allison Roman

Padma Lakshmi

ART OUTPUT 

Cookbook + Video Tutorials

REFERENCES

Stats on the harm of farming cows

http://holdthebeef.org/

Sustainable food future

https://wrr-food.wri.org/